Intel's "Big Battlemage" to Skip Gaming Market, Target Pros Instead

23 January 2026.

Gamers waiting for Intel to disrupt the high-end GPU market face disappointment today. Reports indicate that Intel’s flagship graphics processor, the BMG-G31 (dubbed "Big Battlemage"), will not release as a consumer gaming card. Instead, it is set to become a workstation exclusive, likely branded as the Arc Pro B70.

The Shift to Pro

According to industry insiders, the decision is driven by manufacturing costs. The planned card features a massive 32GB of VRAM. While this spec is a dream for gamers, producing it at a competitive price point for the mass market proved impossible.

  • The Reality: The "Arc B770" gaming flagship is effectively cancelled.
  • The New Plan: Intel will position the powerful silicon for content creators and AI professionals, where high VRAM command a premium price.

This leaves Intel’s gaming lineup focused strictly on entry-level and mid-range options, surrendering the enthusiast segment to NVIDIA and AMD for another generation.

Conclusion from HYPERPC

"While it's disappointing to lose a competitor in the high-end gaming space, this pivot makes sense for the industry. At HYPERPC, we see a growing demand for 'budget' workstations capable of AI tasks. A 32GB Intel card could bridge the gap between consumer GPUs and ultra-expensive enterprise solutions. We are ready to integrate these into our Creator Series workstations as soon as they hit the market, offering professionals a new, powerful tool."

Verified Sources:

  • PC Gamer: Intel's 'Big Battlemage' rumored to be Pro-only
  • TweakTown: Intel BMG-G31 GPU is coming to Pro market

Egor Streletskiy

Author, Head of Upgrade Center
Leading technical specialist and PC upgrade expert. Under his leadership, the Upgrade Center conducts diagnostics, optimization, and configuration customization. Possesses unique experience in overclocking and fine-tuning.

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